U.S.-Pakistan Partnership for Agricultural Market Development


The U.S.-Pakistan Partnership for Agricultural Market Development (AMD) activity in Pakistan is a USAID-funded program (2014-2019) implemented by CNFA with the goal of supporting the development of Pakistan’s commercial agriculture and livestock sectors. AMD will improve Pakistan’s ability to meet both international and domestic demand and efficiency requirements as well as increase competitiveness through private sector engagement.

Program Approach:

  1. Increase Competitiveness of Selected Value Chains: Through the adoption of improved production, marketing, and business organization management practices, AMD facilitates increased demand in citrus, mango, high-value off-season vegetables, and livestock value chains;
  2. Improve Market Linkages and Develop Institutional Capacity: AMD works with processors, traders, retailers, and ancillary service providers that support the targeted value chains;
  3. Engage with Private Sector: Through targeted training, matching grants, and technical assistance, AMD leverages private sector investment and encourage innovation.