Marketing, Costing and Accounting

Farmer-to-Farmer is a USAID-funded initiative, which sends American agricultural/agribusiness experts to developing countries to offer technical assistance to our host organizations. These trips are volunteer-based, but all trip-related expenses are covered by CNFA, and typically last between two and three weeks.


Mpamba Fruit Juice Producers’ Cooperative is a group of 22 Malawian farmers who process different fruits (such as mango, orange, tangerines, baobab and pineapple) into juice. Mpamba Fruit Juice Producers’ Cooperative started in 2001 when the local agriculture office initiated different programs focusing on irrigation and livestock. The cooperative owns an electric and manually operated fruit juice processing machines.

Since the establishment of their business, Mpamba group has never been trained in marketing, accounting and costing to manage their business effectively. The lack of expertise in these areas makes it difficult to track the production costs, operating costs and pricing of the product price in order to know which product is the most profitable. The group is seeking a Farmer-to-Farmer volunteer to train them on accounting, costing and marketing.

Desired Impacts

  • Increase in total sales and profits of the business
  • Efficient accounting/ costing system developed and sustained

Desired Qualifications

  • Experience in accounting and costing for developing cooperative enterprise
  • Extensive experience in working with rural agricultural cooperatives/associations
  • Experience and knowledge of marketing processed agricultural products
  • Background in small scale marketing
  • Experience leading training sessions with adult learners with varying degrees of comprehension and potential illiteracy
  • Prior experience working with agribusinesses or farmers in Africa strongly preferred
  • Must be citizen or permanent resident of the U.S.