Private Sector Horticultural Marketing Expert

Private Sector Horticultural Marketing Expert

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Scope of Work:

1.       Position: Private Sector Horticultural Marketing Expert

2.       Project: Egypt Food Security and Agribusiness Support (FAS) Program

3.       Place of Performance: Egypt

4.       Level of Effort: 3 – 6 months

5.       Period of Performance:  August 1, 2017 – January 31, 2018

6.       Reporting to: Chief of Party


Background and Purpose


The Food Security and Agribusiness Support (FAS) program is a five year, $23 million USAID funded program implemented by CNFA in Egypt. The goal of FAS is to increase agriculture-related incomes of smallholder farmers in Upper Egypt. The program will achieve this goal by implementing a market-driven approach that facilitates sustainable, pro-poor value chain development and helps smallholders increase access to domestic and export markets. The market-driven approach will be supported by four interrelated components: 1) improved on-farm production, 2) more efficient post-harvest processes, 3) improved marketing of agriculture crops and products, and 4) improved nutritional status, especially for women and children. 


CNFA seeks an international or Egyptian Private Sector Horticultural Marketing Expert to engage as a consultant for a period of 3-6 months to provide senior level expertise to the FAS Marketing Team as well as strengthen and supervise marketing component activities. The expert will oversee and manage the Marketing Team staff and ensure all relevant targets are met.


Project marketing interventions aim to fill critical gaps that impede access to EU, Gulf, and high value Egyptian markets. Fresh-packed horticulture will be exported through existing exporter-importer business relationships as well as new relationships formulated through trade show participation. Striving for EU quality (i.e., GlobalGAP) will help ensure that FAS-supported production can also access high-value domestic markets, including hypermarkets, hotels, and restaurants.


This position reports directly to the Chief of Party and is based in Luxor. Specific duties include:


  • Identify buyers and markets for smallholder horticultural exports to EU and Gulf regions as well as high value markets within Egypt
  • Facilitate forward contracting technical assistance and contracts between Upper Egyptian producers and buyers (domestic and export), including market identification and overseeing the implementation of buyer contracts
  • Facilitate and develop connections and relationships with processors and exporters that can be linked with Upper Egyptian smallholder farmers
  • Develop and monitor the quality of marketing related trainings for buyers, processors, and exporters
  • Advise on marketing related aspects of the program strategy and plan for meeting targets
  • Support the Chief of Party with timely and accurate reporting to USAID
  • Ensure high-quality performance of all relevant activities
  • Perform other tasks as assigned;


  • An advanced degree in marketing or at least 20 years’ experience in private sector horticultural value chain marketing
  • Experience in designing and supervising agriculture marketing activities;
  • Experience working with export/end markets, particularly in Western Europe and the Gulf markets;
  • Previous experience in Egypt preferred;
  • Strong communication, analytical, writing, and interpersonal skills;
  • Excellent team management skills;
  • Professional proficiency in written and spoken English required

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STTA: Input Supplier Development Consultant

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About FtF Egypt FAS Project

CNFA is currently seeking applications from qualified Input Supplier Development Consultants for its USAID-funded Feed the Future Egypt, Food-Security and Agribusiness Support (FtF Egypt FAS) Project.  FtF Egypt FAS is based in Luxor and focuses on agricultural value chain development targeting smallholder farmers in Upper Egypt.

Input Supplier Development Consultant

Working under the direct supervision of the FtF Egypt FAS Chief of Party, and in close coordination with FtF Egypt FAS Grant Team, the STTA Input Supplier Development Consultant will map and survey the input suppliers who support FtF Egypt FAS farmers with the aim of developing grant interventions that will expand the input suppliers’ business model(s) to better support FtF Egypt FAS farmers with higher-quality inputs and enhanced services (e.g. equipment, machinery and demonstration plots) on a commercially viable basis.


STTA Assignment Report in English that: 1) lists the contact information for the farmers and input suppliers visited; 2) the input supplier map; 3) the input supplier questionnaire and presentation; and 4) the Input Supplier Grant Solicitation.


Up to eight weeks.

Major Duties and Responsibilities

  • FtF Egypt FAS Project orientation: 1) read the Project’s Technical Application, Quarterly Reports, and CNFA’s Farm Service Center Model; 2) meet with the Project’s Chief of Party, four Component Team Leaders, and Grant Team to learn what they do and understand how input supplier grant funding serves the Project’s goals; 3) meet with Grant Team to learn more about Grants component and understand how grants will provide financial support to input suppliers, as one of value chain actors, with the ultimate goal of filling gaps and improving competitiveness in FtF Egypt FAS crop value chains; and 4) read and discuss the Private Sector solicitation document that was recently developed by FAS Grants Team.
  • Conduct site visits with at least ten FtF Egypt FAS farmer associations/cooperatives in the seven governorates – e.g. one association/cooperative per governorate with the remaining three or more selected during the STTA assignment – served by the Project to identify their respective input suppliers and confirm both the inputs and services that they currently procure and those that they want to procure if they were available. 
  • Develop a map of the input suppliers serving FtF Egypt FAS farmers that shows their location and contact information in Upper Egypt.
  • Draft an input supplier questionnaire to: a) identify the inputs and services they sell; and, b) assess their willingness and financial/technical capacity to expand their business to offer improved inputs and services to FtF Egypt FAS farmers.
  • Interview at least twenty small input suppliers and up to ten large input/equipment/machinery suppliers (Egyptian and international) serving/or potentially serving FtF Egypt FAS farmer associations/cooperatives in all/most of the governorates served by the Project.
  • Present input supplier interview findings to senior FtF Egypt FAS Project staff and recommend at least five opportunities, in priority order, where the Project’s grant program could effectively assist input suppliers’ efforts to offer improved inputs and services to FtF Egypt FAS farmers.
  • If the consultant’s recommendations are approved by the FtF Egypt FAS Chief of Party, draft the Input Supplier Grant Solicitation based on the consultant’s recommendations and in concert with the Project’s Chief of Party and Grant Team.
  • Draft and submit STTA Assignment Report in English that: 1) lists the contact information for the farmers and input suppliers visited; 2) the input supplier map; 3) the input supplier questionnaire and presentation; and 4) the Input Supplier Grant Solicitation.

Qualifications and Requirements

  • Master’s degree in relevant field is required.
  • Minimum of ten years working in input supplier development in emerging markets.
  • Proven ability to work independently and as part of a team.
  • Knowledge of USAID regulations governing grant-funded activity.
  • Strong communication skills.
  • Written and spoken fluency in English is required. 
  • Willingness to travel and work anywhere in Egypt is required.

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Communications Manager – Egypt FAS

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Project Background


CNFA is currently seeking applications from qualified candidates for the USAID funded Food-Security and Agribusiness Support (FAS) project.  This project will focus on agricultural value chain development targeting smallholder farmers in Upper Egypt. 


Position Summary


The Communications Manager will be responsible for raising awareness about project-related topics among the government, project stakeholders, and the Egyptian public at large. The Communications Manager will also be responsible for the overall management and messaging of the project’s web and SMS messaging service that delivers health and agriculture related messaging to beneficiaries. The Communications Manager will be responsible for engaging counterpart organizations and also work with the affiliated Ministries to implement FAS project activities and record their outcomes. The Communications Manager will report to the Chief of Party and is based in Luxor. 


  • Oversee the project Communications strategy and activities related to project outreach;
  • As directed by the COP, provide quality control on all reports, marketing materials, and other documents generated from the project office with particular emphasis on those for submission to USAID;
  • Collect content and develop drafts for monthly and quarterly status reports;
  • Work with COP and technical teams to prepare periodic success stories concerning project activities, and assist the COP to prepare periodic updates for USAID;
  • Manage the posting and content for the project website and Facebook page including developing outreach materials that can be shared via these platforms that communicate the goals and technical topics relevant to project activities;
  • Work together with the project technical team to develop messages on a variety of technical subjects including agri-nutrition and agricultural production, post-harvest, and marketing;
  • Work with project partners to manage the administration and logistics for the web and SMS based communication platform that shares relevant technical messages for project beneficiaries;
  • Attend meetings with client and project partners on an ad hoc basis regarding communications, outreach, public relations, media related issues, program deliverables and reports, and USAID branding and marking guidelines;
  • Assist with planning and logistics and attend project events as requested by the COP; provide technical editing and formatting assistance with program deliverables and reports;
  • Manage consultant labor with regards to desktop publishing, graphic design, and technical writing/editing;
  • Work closely with COP on tracking reports and deliverables as related to the monitoring and evaluation and program management plan;
  • Assist technical staff with public outreach/awareness campaigns;
  • Work with project partner organizations to assist them in developing and implementing communications strategies;
  • Work with project partner organizations to assist them in engaging in public education/public relations campaigns to raise public awareness;
  • Daily monitoring of local newspapers and other periodicals for material substantively affecting the work of the Project;
  • Organize and coordinate with local vendors to host award ceremonies, gatherings and public events;
  • Other duties as assigned.

Minimum Qualifications

  • Minimum of a Master’s degree in journalism, communications, publishing or a closely related field;
  • Minimum of 7 years’ of relevant international work experience providing similar support, experience in Egypt strongly preferred;
  • Prior experience organizing and coordinating events, ceremonies and public events;
  • Prior experience managing social media and web based communications platforms including Facebook and WhatsApp as well as the management of company/organization’s websites.
  • Ability to work well in diverse teams but also productive working individually with minimum supervision;
  • Prior USAID or other international donor experience preferred;
  • Proficient in Microsoft Office Suite, Adobe applications;
  • Strong written and verbal communication skills;
  • Arabic and English language fluency required.
  • All applicants must be Egyptian citizens or have existing authorization to work in Egypt.

In addition to completing the application on this website, all applicants must also send their CV and cover letter to with the words “Egypt Communications Manager” in the subject line. Deadline for submission is May 28, 2017. 

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